Episode 63 | Bravery
We had the honor of interviewing the co-founders of Bravery Magazine, Elyse Beard and Ashley Aikele.
Ashley and Elyse met seven years ago and have dreamed of doing something big ever since their friendship started. At first they dreamed of opening up a shaved ice shack, but years later they finally had an idea that stuck...Bravery! The idea for Bravery Mag was born from their shared frustration at the lack of kid-friendly resources to help teach their children about bravery and strong female role models.
In 2017, the ran a Kickstarter campaign to fund their idea and they were fully funded in three days. Ashley and Elyse hail from small towns in neighboring states (Ashley-Idaho, Elyse-Utah) and, between the two of them, they have five children. They have a few key things in common (like their love for rice-crispy treats and The Office), but mostly they are an opposites-attract-kind-of-duo.
Elyse has a background in education and handles all the writing for the magazine while Ashley has a background in Advertising and handles the design. They both swear they couldn't have picked a better business partner and have loved seeing their friendship reach a new level.